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YES LOGO: 40 YEARS OF MICHAEL PETERS BRANDING, DESIGN AND COMMUNICATION
Sarah Owens

Black Dog Publishing, 2009
Hardcover
352 pages
Fully illustrated, colour
ISBN: 9781906155377

Excluding GST A$95.46 A$105.00 BUY
Yes Logo: 40 Years of Michael Peters Branding, Design and Communication chronicles the story of Michael Peters, one of Britain's most significant design luminaries. Still actively lecturing in the fields of graphics and branding, Michael Peters is an inextricable component of the history of commercial design.

Throughout his career Peters has worked on highly successful campaigns, ranging from Bird's Eye food products to Penhaligon's perfume. His philanthropic and forward thinking philosophy is celebrated by the Royal College of Art award in Peters' name. This attitude has put him firmly at the forefront of the British design renaissance, together with key figures such as Sir Terence Conran, Rodney Fitch and Wally Olins. Yes Logo chronicles Michael Peters' extraordinary career in its entirety.



 

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