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THE CREATIVE SHOPKEEPER
Lucy Johnston

Thames & Hudson, 2017
Hardcover
288 pages
500 + colour illustrations
ISBN: 9780500519615

  UNAVAILABLE
To catch the attention of busy customers passing by and to build an engaging shopping environment that stands out from the competition, the savvy shopkeeper needs to get creative—and can do so on a budget.

This timely book features the best and most beautiful independent retail spaces from around the world, which combine marketing savvy with interior design. Organized by themes—Props & Icons, Navigation & Choice, Journey & Discovery, Craft & Process, Edit & Abundance, Staging & Scenery, Highlights & Lowlights, Glimpses & Visions, Gestures & Details, and Digital & Graphic—the book presents a dazzling spectrum of case studies and offers highly imaginative and cost-effective solutions for this increasingly popular area of design.

 

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